Most Important Metrics in Google Analytics

Posted on September 12, 2018
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Google Analytics is one of, if not the most, important tools for measuring website analytics. Whether you work in search engine marketing or email advertising, whether you own a company website or a blog, Google Analytics is crucial to understanding the quantity and quality of your web traffic. What is Google Analytics? How Does it […]

Google’s Shopping Actions Might Level the eCommerce Playing Field

Posted on April 10, 2018
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Move over Amazon, Google is now letting retailers list their products on Google Search. This new program called Shopping Actions will allow the likes of retailers such as Target, Home Depot, Costco, 1-800- Flowers, and more to get noticed on a bigger platform by indexing product catalogs for easier searchability. In exchange for a small […]

Facebook Clarifies Ad Metrics

Posted on March 6, 2018
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From reaction emojis to newsfeeds, it feels like Facebook is always offering upgrades and changes to the site. Just recently, the social network announced that it plans to update its Ads Manager. This is great news for frustrated brands who have had nothing but bad luck trying to interpret the metrics. Facebook says the renovation […]

Virtual Reality and the Real Estate Industry

Posted on February 16, 2018
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Anyone in the real estate industry knows one thing is certain: nothing is certain in the real estate industry. The truth is, it’s a fast changing market with plenty of ups and downs. Luckily, enhanced inter-connectivity and technology is making a significant impact in the way customers find, and even view, a property. Research from […]

SoMe Lands Among Top Digital Agencies of 2017 in Clutch’s First Annual Global Press Release

Posted on January 12, 2018
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“To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment” – Ralph Waldo Emerson Standing out among the crowded landscape of digital agencies in 2017 can be challenging. Companies are looking for a one-stop solution to all of their online needs, which has resulted in an […]